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National Partnership for Quality Afterschool Learning
A Resource Guide for Planning and Operating Afterschool Programs
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Communication

This section includes 15 resources on communication skills and strategies. Information on effective communication, marketing, public relations, and events planning is provided.

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Active Listening (New)
Michael H. Hoppe
Active Listening helps leaders and managers improve their listening ability. This compact resource teaches many concepts helpful to principals, teachers, staff, and parents. The author suggests that, through listening, managers and leaders may more effectively arbitrate situations, handle problems, and detect miscommunications before tensions erupt. He discusses the importance of unbiased, objective listening and explains how active (rather than passive) listening fosters a sense of trust and respect. In addition, he shows step-by-step how to overcome challenges through listening. (32 pages)
© 2006
Print$9.95
Center for Creative Leadership
P.O. Box 26300
Greensboro, NC 27438-6300
Phone: 336-288-7210
Web: http://www.ccl.org/leadership/Publications/index.aspx

Afterschool Action Kit
Afterschool Alliance
This kit explains what afterschool programs can and should do for young people and how to locate or start one. This resource is intended to promote afterschool programs within the community. The kit is also available in Spanish. (20 pages)
No Date
Web Resourcehttp://www.afterschoolalliance.org/publications.cfm
Afterschool Alliance
1616 H St. NW, Ste. 820
Washington, DC 20006
Phone: 202-347-1002
Web: http://www.afterschoolalliance.org

Breakthrough Thinking: Brainstorming for Inspiration and Ideas (New)
Nick Souter
According to the author, everyone has potential to brainstorm productively and fluidly. Souter helps make that inspiration happen in this graphically striking book. Each lesson includes lessons, tests, puzzles, and visual riddles that stimulate ideas and encourage breakthrough ideas. Part of the Creative Business Solutions series, this resource showcases Souter's graphics and creative, insightful analogies that help individuals overcome destructive work habits and reach their inner artist. Learn how to inspire others and maintain a "creative compass" in any atmosphere. A CD-ROM, which presents animated and interactive exercises related to those presented in the text, accompanies the book. (144 pages)
© 2007
Print and CD-ROM$17.95
Sterling Publishing Co., Inc.
387 Park Ave. S
New York, NY 10016
Phone: 800-805-5489
Web: http://www.sterlingpublishing.com

Communicating the Afterschool Message Through the Media
National Center for Community Education with the Afterschool Alliance
The media exert enormous influence on the thinking of the American public. The various forms of media offer excellent opportunities to reach new and large audiences with important messages that influence public perception of afterschool programs or the need for afterschool programs. This practical guide discusses the various types of media and provides detailed guidelines for communicating with them. (40 pages)
No Date
Web Resourcehttp://afterschoolalliance.org/media.cfm
Afterschool Alliance
1616 H St. NW, Ste. 820
Washington, DC 20006
Phone: 202-347-1002
Web: http://www.afterschoolalliance.org

Communicating Your Vision (New)
Talula Cartwright and David Baldwin
Communicating a vision persuasively and clearly often presents a challenge to any leader. The authors of the resource, both veritable communication experts, discuss how to deal with challenges, such as a resistant audience. Afterschool programs run more smoothly when everyone supports and understands the ultimate objective. In order for this to occur, leaders must communicate the vision effectively. (32 pages)
© 2006
Print$9.95
Center for Creative Leadership
P.O. Box 26300
Greensboro, NC 27438-6300
Phone: 336-288-7210
Web: http://www.ccl.org

Influence: The Psychology of Persuasion (New)
Robert B. Cialdini
This resource explains the psychology of why people say "yes" through six universal principles. Each chapter and accompanying anecdotes develop readers' skills in meeting crucial objectives, effecting behavioral changes, and ultimately influencing a positive atmosphere. The author invokes productive humor and personality throughout the text and uses literary, social, and historical references to illustrate principles in an interesting and educational way. (320 pages)
© 2007
Print$17.95
Harper-Collins
10 E. 53rd St.
New York, NY 10022
Web: http://www.harpercollins.com

Making the News: A Guide for Activists and Nonprofits, Revised and Updated Edition
Jason Salzman
Written specifically for activists and nonprofits, this revised and updated edition of Making the News explains how to generate news coverage for important causes and issues. The book has a detailed index and table of contents to allow you to access information quickly without having to read entire chapters. Based on interviews with professional journalists and media experts, this user-friendly resource describes how to stage media events, write news releases, and promote stories. (289 pages)
© 2003
Print$16.95
Basic Books
1094 Flex Dr.
Jackson, TN 39301
Phone: 800-343-4499
Fax: 800-351-5073
Web: http://www.perseusbooksgroup.com

Message Matters: Succeeding at the Crossroads of Mission and Market (New)
Rebecca K. Leet
The technology of today allows us to provide information quickly, but we still need to deliver content that will resonate with our audience if we are to be successful. Although this book is aimed at medium- to large-sized organizations, it is still applicable to all. The author emphasizes the strategic message and provides a five-step method for producing one. A case study is also included, as well as appendixes on organizational needs assessment and organizational readiness assessment. (150 pages)
© 2007
Print$26.95
Fieldstone Alliance
60 Plato Blvd. E, Ste. 150
St. Paul, MN 55107
Phone: 800-274-6024
Web: http://www.fieldstonealliance.org

Perfect Phrases for Dealing With Difficult People (New)
Susan F. Benjamin
In a leadership or management role, one may encounter a rainbow of personalities, some of which may challenge the guidelines of patience and professionalism. Creating a harmonious environment, especially when children are involved, is paramount. Learning to deal with staff members' personalities greatly increases chances of success for any program. Readers will learn to diffuse tense situations, motivate unproductive staff, and deal with discord by presenting mutually beneficial solutions.
© 2008
Print$9.95
McGraw Hill
Two Penn Plaza
New York, NY 10121-2298
Web: http://www.mhprofessional.com

Resolving Conflicts at Work: Eight Strategies for Everyone on the Job, Revised Edition
Kenneth Cloke and Joan Goldsmith
This book offers numerous suggestions for transforming workplace conflict into opportunities for positive change and maps out eight paths to hone conflict-resolution skills. Examples of these paths include listening with your heart, embracing and acknowledging emotions, separating what matters from what's in the way, solving problems creatively and collaboratively, and learning from difficult behaviors. This new edition includes case studies that will lead the reader to a better understanding of the issues that drive conflicts and how to improve working relationships. (384 pages)
© 2005
Print$17.95
Jossey-Bass
989 Market St.
San Francisco, CA 94103-1741
Phone: 800-956-7739
Fax: 415-433-0499
Web: http://www.josseybass.com

The Art of Talking to Anyone (New)
Rosalie Maggio
Effective communication can determine the success of an afterschool program. This resource provides sample scripts for almost any scenario, from casually talking on the phone to conflict resolution. The author includes tips for how to be a good listener, keep a conversation going, and be persuasive and also provides useful information for a variety of social situations. Topics range from talking with family and friends to helping someone in a troubling time. (221 pages)
© 2005
Print$16.95
McGraw-Hill Professional
Two Penn Plaza
New York, NY 10121-2298
Web: http://www.mhprofessional.com

The Leader as Communicator: Strategies and Tactics to Build Loyalty, Focus Effort, and Spark Creativity
Robert Mai and Alan Akerson
Communication is an essential element of leadership. This resource provides an original model of the roles required of leaders in today's organizations. These roles include trust builder, critic, navigator, provocateur, learning advocate, and renewal champion. The Leader as Communicator is based on case studies from such organizations as Cadillac, Emerson, General Electric, and the U.S. Army. The publication also includes quotations from such noted authors as Peter Drucker and other experts in leadership, and it concludes with an assessment exercise that allows readers to measure their own communication skills. Anyone who wants to build effective coalitions, create enthusiasm, improve morale, and increase productivity will find this book helpful. (276 pages)
© 2003
Print$24.95
American Management Association
1601 Broadway
New York, NY 10019
Phone: 212-903-8316
Fax: 212-903-8083
Web: http://www.amanet.org/books/index.htm

The Power of Our Words: Teacher Language That Helps Children Learn (New)
Paula Denton
Language is a powerful teaching tool; it can shape thoughts, feelings, and experiences. The words you choose to use, the pacing, and your tone of voice can all change the message you are sending. This book addresses how to use appropriate "teacher language" to bring out the best in children. Practical guidelines and concrete examples are given, as well as examples of language to avoid. Ideas on giving brief instructions, using open-ended questions, listening, and offering meaningful encouragement are just some of the topics covered. When used effectively, language can positively influence achievement and classroom management. (176 pages)
© 2007
Print$22.00
Northeast Foundation for Children, Inc.
85 Ave. A, Ste. 204
P.O. Box 718
Turners Falls, MA 01376-0718
Phone: 800-360-6332
Fax: 877-206-3952
Web: http://www.responsiveclassroom.org

The Sixty-Second Guide to Working Effectively With the News Media
Independent Sector
This pocket-sized guide gives advice to staff and volunteers on building good media relations. Developed with the assistance of the executive director of the Radio and Television News Directors Foundation and the president of the National Press Foundation, the guide's topics include building relationships, pitching a story, distributing a news release, and holding a news conference. (2 pages)
No Date
Web Resourcehttp://www.independentsector.org/members/60_second_guide.html
Independent Sector
1200 18th St. NW, Ste. 200
Washington, DC 20036
Phone: 888-860-8118
Fax: 301-843-0159
E-mail: info@independentsector.org
Web: http://www.independentsector.org

Written Communications That Inform and Influence (New)
Harvard Business School Press
This guide serves managers and leaders who wish to strengthen their written communication skills. Topics include tone, style, and rules of influential writing. Chapters include "Communication as a Change Tool" and "When One Style Does Not Fit All." Afterschool program directors compose correspondence ranging in difficulty and importance, from introductory e-mails to complex grant proposals. Written Communications provides guidelines for these and everything in between. Learn to craft proposals under deadlines, organize the written piece, use persuasive and appropriate style, and avoid common grammatical errors. (175 pages)
© 2006
Print$14.95
Harvard Business School Press
60 Harvard Way
Boston, MA 02163
Web: http://www.hbspress.org


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